I’ve tried many toothbrushes, but Apriori stands out in every way! – Aisha | Customer
From the design to its performance, Apriori is unmatched! – Tom | Customer
Brushing has finally been made attractive. – Elizabeth | Customer
The Tom Ford of toothbrushes. – Sydney | Customer
Finally, a toothbrush that aligns with my eco-conscious values without compromising on quality. – Owen | Customer
A new approach to everyday ceremonies. – Laura | Customer
Who knew oral care could be so chic? – Kelly | Customer
Best looking toothbrush ever. Surprisingly comfortable to use. – Matt | Customer
This toothbrush has a matte texture, and the grip is comfy. – Alan | Customer
Love to take it with me when I travel. – Olivia | Customer
Unparalleled design. I tried both medium and soft, and I prefer soft. – Ben | Customer
Amazing toothbrush for more than a fair price, can’t wait to reorder. – Sarah | Customer
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BESTSELLERSapphire Blue Gold
Medium
Blue Blood. Indulge in some blue sky thinking, courtesy of this luxurious colour combination. Our deep blue sapphire toothbrush is highlighted with gleaming gold-coloured accents – an indulgent colour fusion for the truly stylish.
This toothbrush has been developed in close cooperation with dental specialists to deliver the ultimate brushing experience. The efficient cross-furrowing cleaning surface is effective yet gentle on gums, and as the Red Dot Award winner, Apriori will ensure you’ll be brushing like a champion too. The asymmetric bristle head is perfect for cleaning and polishing the tooth surface.
All manufacturing and quality assurance is done in-house and the materials used have been FDA-approved, and the product is ISO certified.
Transform your brushing experience with this highly efficient and environmentally conscious toothbrush that is also suitable for those with sensitive teeth and gums.
£8.50£8.50 Add to basket
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BESTSELLERBlack Gold
Soft
Back in Black. This beautiful and eye-catching toothbrush has been developed in close cooperation with dental specialists to deliver an outstanding brushing experience with its advanced and efficient cleaning surface.
As a Red Dot Award winner, this toothbrush will help you achieve a brighter and healthier smile. The efficient cross-furrowing cleaning surface is effective yet gentle on gums, and the asymmetric soft bristle head is perfect for cleaning and polishing the tooth surface.
All manufacturing and quality assurance is done in-house and the materials used have been FDA-approved, and the product is ISO certified.
Upgrade your brushing routine with this sustainable toothbrush, suitable for atraumatic hygiene and hypersensitivity.
£8.50£8.50 Add to basket
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BESTSELLERWhite Gold
Medium
White Hot. Luminescent white meets classic gold luxury in our matte white toothbrush finished with luxurious gold accents.
A striking combination ready to brighten your routine both morning and night, and with the cross-furrowing cleaning surface, there’s no denying that your enamel will dazzle.
This toothbrush has been developed in close cooperation with dental specialists to deliver the ultimate brushing experience. The asymmetric bristle head is perfect for cleaning and polishing the tooth surface and is suitable for atraumatic hygiene and hypersensitivity.
As the Red Dot Award winner, Apriori will ensure you’ll be brushing like a champion too.
£8.50£8.50 Add to basket
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Black Silver
Soft
Silver Lining. This exceptional toothbrush, designed in collaboration with dental experts, promises a unique brushing experience. Its advanced cleaning surface with efficient cross-furrowing and asymmetrical soft bristle head guarantees a brighter and healthier smile.
The toothbrush has received recognition with the Red Dot Award for its innovative design and exceptional performance.
All aspects of production and quality control are managed in-house with materials that meet FDA approval and ISO certification standards, making this toothbrush a sustainable and reliable choice for atraumatic hygiene and hypersensitivity.
Upgrade your oral hygiene with this beautifully designed and high-performing toothbrush that adds a touch of sophistication to your daily routine.
£8.50£8.50 Add to basket
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White Silver
Medium
Whiter Shade of Pale. Our classic white toothbrush is given a touch of opulence with silver accents. This toothbrush has been developed in close cooperation with dental specialists to deliver the ultimate brushing experience.
With Apriori’s asymmetric medium bristle pad and cross-furrowing cleaning surface, the white and silver pairing will elevate your oral care routine to a new level!
All manufacturing and quality assurance is done in-house and the materials used have been FDA-approved, and the product is ISO certified.
Upgrade your routine with this sustainable toothbrush, suitable for atraumatic hygiene and hypersensitivity.
£8.50£8.50 Add to basket
- New!
Bubblegum Pink Silver
Soft
Punchy Pink. A vivacious shade that will never fade. This toothbrush has been developed in close cooperation with dental specialists to deliver the ultimate brushing experience.
With Apriori’s asymmetric soft bristle pad and cross-furrowing cleaning surface, the bubblegum pink and silver pairing will make your oral care routine pop!
All manufacturing and quality assurance is done in-house and the materials used have been FDA-approved, and the product is ISO certified.
Upgrade your brushing routine with this sustainable toothbrush, suitable for atraumatic hygiene and hypersensitivity.
£8.50 Add to basket
- New!
British Racing Green Gold
Soft
Green Machine. Go for gold with this sumptuous green. This heritage shade will stand proudly in any space. This toothbrush has been developed in close cooperation with dental specialists to deliver the ultimate brushing experience.
The efficient cross-furrowing cleaning surface is effective yet gentle on gums, and as the Red Dot Award winner, Apriori will ensure you’ll be brushing like a champion too. The asymmetric soft bristle head is perfect for cleaning and polishing the tooth surface.
All manufacturing and quality assurance is done in-house and the materials used have been FDA-approved, and the product is ISO certified.
Upgrade your brushing routine with this sustainable toothbrush, suitable for atraumatic hygiene and hypersensitivity.
£8.50 Add to basket
- New!
Peaceful Sky Silver
Soft
Light as a feather. Feel the breeze as you float through the calmest of skies. This crisp blue and lustrous silver combination will soothe your senses, and with Apriori’s patented weight and waste-reduced design, the sky is the limit.
This toothbrush has been developed in close cooperation with dental specialists to deliver the ultimate brushing experience. The asymmetric soft bristle head is perfect for cleaning and polishing the tooth surface and is suitable for atraumatic hygiene and hypersensitivity.
The efficient cross-furrowing cleaning surface is effective yet gentle on gums, and as the Red Dot Award winner, Apriori will ensure you’ll be brushing like a champion too.
Make this sustainable toothbrush a part of your routine for a brighter and more confident smile.
£8.50 Add to basket
- New!
Sunflower Yellow Silver
Soft
Beaming bright. Unleash your inner glow with this radiant sunflower and silver toothbrush. A striking combination ready to brighten your routine both morning and night, and with the cross-furrowing cleaning surface, there’s no denying that your enamel will dazzle.
This suitable for atraumatic hygiene and hypersensitivity toothbrush has been developed in close cooperation with dental specialists to deliver the ultimate brushing experience. The asymmetric soft bristle head is perfect for cleaning and polishing the tooth surface.
Make this sustainable toothbrush a part of your routine for a brighter and more confident smile.
£8.50 Add to basket
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Turquoise Blue Silver
Medium
Deep Dive. This beautiful colour combination, reminiscent of blue-green seas and sparkling evening stars will add an electrifying splash of pleasure to your daily routine, whatever the time of day.
This exceptional toothbrush, designed in collaboration with dental experts, promises a unique brushing experience. Its advanced cleaning surface with efficient cross-furrowing and asymmetrical bristle head guarantees a brighter and healthier smile.
All aspects of production and quality control are managed in-house with materials that meet FDA approval and ISO certification standards, making this toothbrush a sustainable and reliable choice for atraumatic hygiene and hypersensitivity.
Upgrade your routine with this sustainable toothbrush, suitable for atraumatic hygiene and hypersensitivity.
£8.50£8.50 Add to basket
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Carmine Red Silver
Medium
Seeing Red. Speak the language of love with this striking colour combination.
This toothbrush has been developed in close cooperation with dental specialists to deliver the ultimate brushing experience. The efficient cross-furrowing cleaning surface is effective yet gentle on gums, and as the Red Dot Award winner, Apriori will ensure you’ll be brushing like a champion too. The asymmetric bristle head is perfect for cleaning and polishing the tooth surface.
All manufacturing and quality assurance is done in-house and the materials used have been FDA-approved, and the product is ISO certified.
Express your passionate, fiery side – why say it with red roses when you can say it with Apriori?
£8.50£8.50 Add to basket
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Coming soon...New!Toothbrush Stand Gold
Add a touch of opulence to your bathroom countertop with the APRIORI Toothbrush Stand in Gold. Crafted from high-quality 316L Stainless Steel with a luxurious gold PVD treatment, this stand exudes elegance and sophistication. The non-slip rubber base layer ensures stability, while the rubber layer protects the toothbrush end cap and adds longevity to its aesthetics. Elevate your toothbrush storage and indulge in the golden charm of this exquisite stand.
£39 Discover
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Coming soon...New!Toothbrush Stand Silver
For a classic and timeless aesthetic, choose the APRIORI Toothbrush Stand in Silver. The stand is meticulously crafted from 316L Stainless Steel and treated with a sleek silver PVD finish, offering a clean and polished look. With its non-slip rubber base layer and protective rubber layer, this stand ensures both stability and longevity. Enhance your bathroom decor with the understated elegance of the Silver APRIORI Toothbrush Stand.
£39 Discover
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Coming soon...New!Toothbrush Stand Black
Embrace a modern and minimalist style with the APRIORI Toothbrush Stand in Black. The stand, made from 316L Stainless Steel and treated with a sleek black PVD coating, exudes a sleek and contemporary vibe. The non-slip rubber base layer provides stability, while the rubber layer protects the toothbrush end cap and maintains the stand’s aesthetics over time. Experience the perfect blend of functionality and modern design with the Black APRIORI Toothbrush Stand.
£39 Discover
